Enhancing Energy Efficiency: How Technology is Cutting Carbon Emissions

Relax and relive the moment.

What was covered

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.

But there's no substitute for IRL connections, so the most innovative businesses are focusing on scaling local and hybrid events that are fast, flexible, and hyper-effective at driving meaningful connections.

Key Topics:

What agile event programs are and why they're essential

Strategies and tools for building agile event marketing

How to scale agile event programs without losing brand integrity or valuable data

Steps you can take right now to introduce agile event marketing into your business

Grab your favorite snack and tune in.

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WATCH LIVE

The Details

Thursday, December 14

8:00 AM ET Registration & Networking
8:30 AM ET Programming Begins
10:00 AM ET Programming Concludes

Samsung DC
700 Pennsylvania Avenue SE, Washington DC

Streaming online nationally

The Event

As world leaders met in Dubai for COP28, here at home, the Biden Administration has set a
goal of cutting U.S. greenhouse gas emissions in half by 2030. To do so, the U.S. will tap into provisions laid out in The Inflation Reduction Act (IRA), which includes a set of tax incentives, loans and grants to improve energy efficiency and climate resiliency.

For consumers, it is the IRA’s Home Efficiency Rebate (HOMES) and High Efficiency Electric Appliance Rebate (HEEHRA) programs to purchase newer, more energy-efficient household appliances, and the adoption of power-saving technology, that will be felt most at home. In addition, the private sector plays a crucial role as the driving force of energy efficient innovation, designing new technologies and driving solutions that mitigate climate impact, reduce carbon emissions and empower consumers to make more sustainable choices.

What can Americans do to tackle climate change and alter their carbon footprint? How can
new trends and technologies accelerate the impact of energy efficiency as a low-cost
resource for cutting carbon emissions? And what climate progress has been made since the
passage of the IRA almost a year and a half ago?

Join The Hill as we convene leaders from business, government and the climate sector to
discuss the latest innovations in energy efficiency, and how a path to a greener future can
start right at home.

Program Segments:

1. Headliner Interview | Meeting U.S. Climate Goals
- Carla Frisch

In conversation with Bob Cusack

2. Sponsor Perspective | Presented by Samsung Electronics America
- Mark Newton

In conversation with Joe Ruffolo

3. Panel | Empowering Energy Efficiency
- Paula Glover

- Steven Nadel

- Jamal Lewis
- Rose Stephens-Booker

In conversation with Bob Cusack

4. Headliner Interview | Protecting Energy Security
- Rep. Tim Walberg (R-MI)

|In conversation with Bob Cusack

5. Headliner Interview | Recharging the Green New Deal
- Sen. Ed Markey (D-MA)

In conversation with Bob Cusack

6. Headliner Interview | Shaping State Energy Policy
- Paul Pinsky

In conversation with Bob Cusack

FEATURING

Shannon Baker-Branstetter

Senior Director, Domestic Climate & Energy Policy

Center for American Progress

Rep. John Curtis (R-UT)

Vice Chair

Federal Lands Subcommittee

Kyle Davis

Senior Director, U.S. Federal Policy

Enel North America

Chay English

Policy Strategist & Managing Counsel

Ford Motor Co.

Xan Fishman

Director, Energy Policy & Carbon Management

Bipartisan Policy Center

Sen. John Hickenlooper (D-CO)

Member

Energy & Natural Resources Committee

Heather Reams

President

Citizens for Responsible Energy Solutions (CRES)

Maria Robinson

Director, Grid Deployment Office

Department of Energy

Jesse Simons

Co-Founder & Chief Commercial Officer

SOLARCYCLE

FEATURING

Sen. Ed Markey (D-MA)

Member

Environment & Public Works Committee

Rep. Tim Walberg (R-MI)

Member

Energy & Commerce Committee

Carla Frisch

Principal Deputy Director

Office of Policy,

Department of Energy

Paula Glover

President

Alliance to Save Energy

Jamal Lewis

Director for State & Local Policy

Rewiring America

Steven Nadel

Executive Director

ACEEE

Paul Pinsky

Director

Maryland Energy Administration

Rose Stephens-Booker

Director of State Mobilization

Building Decarbonization Coalition

SPONSOR PERSPECTIVE

Mark Newton

Head of Corporate Sustainability,

Samsung Electronics America

Joe Ruffolo

SVP & General Manager,

The Hill

MODERATOR

Bob Cusack

Editor in Chief

The Hill

Eli Perez

Senior Director,

Patient Advocacy and Stakeholder Management

Otsuka

Debra Barrett

Vice President,

Corporate Affairs

Otsuka

MODERATORS

SPONSOR:

Your Hosts

Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events.

Leo Di Salvo

Sr. Technology Consultant

Openform

Leo Di Salvo is the Senior Technology Consultant at Openform, where his goal is to help people unlock the power of in-person events.

Run of show

12:00PM

Webinar Begins

Opening remarks from your hosts

12:15PM

5-Tips

5 Tips for Creating Virtual Events

12:45PM

Closing

Final remarks from your hosts

Grab your favorite snack and tune in.

Pro Tip:

First, watch the video to learn how to use this type of theme. Then, replace the iFrame embed code of the video below by clicking into it and clicking on the "Embed Options" tab on the right. Hide this element when you're finished.

Need more help? Here are some great Help Center articles regarding embed best-practices:

How do I resize an iFrame?

What's the difference between iFrame elements and Video elements?

How do I embed webinars or livestreams using an iFrame element?

What can I embed using an iframe into Splash?

Resource List

01

A Guide to Agile Event Programs that Can Survive Anything

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

Download

02

Crisis Mode: Ideas for Managing Events in Challenging Situations

Learn strategies, experiences and lessons learned from top event marketing leaders who have walked through the fire more than once and lived to talk about it.

Register

03

How to Build a Rock Solid Agile Events Program

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.

Watch now

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